Logical Imagination offers Google Analytics training via our live, instructor-led online classes or as onsite classes at your location.  

Google Analytics lets you do more than measure sales and conversions. It also gives insights into how visitors find and use your site, and how to keep them coming back.

  • Google Analytics

    Google Analytics Logo
    By monitoring, tracking, and analyzing visitors to your website and their activities on your website, you can draw conclusions about the effectiveness of your site content, promotions, and advertising campaigns and technical details such as site architecture and navigation. Google Analytics is a robust analytics suite that is integrated with Google's data and other application service offerings, such as AdWords and AdSense. This course is designed. . .

    Google Analytics

    • Overview of Google Analytics
      • The History of Google
      • What is Google Analytics?
      • Who can use Google Analytics?
      • Creating a Google Analytics Account
      • How does Google Analytics work?
      • Tracking Code
      • Google Analytics Demo Account
    • Views and View Filters
      • Views
      • Using a Master View
      • Creating a Master View
      • View Filters
      • Filter Order
    • Reports
      • The Google Analytics Interface
      • Overview of Reports
      • Dimensions and Metrics
      • Examples of Dimensions and Metrics
      • Visitor Sources
      • Example of a Report with Sources
      • Graphs
      • Data Tables
      • Annotations
    • Segmentation and Search Filters
      • Segmentation
      • Segment Builder
      • Data Scope
      • Creating a Segment
      • Search Filters
      • Examples of Search Filters
    • Alerts, Goals and Events
      • Customized Alerts
      • Creating an Alert
      • Goals
      • How do Goals work?
      • Goal Types
      • Goal Value
      • Events
    • Dashboards and Data Accuracy
      • Dashboards
      • Accuracy of Data
      • Logging Out
    • Google Analytics Terms